Programmatic display advertising

Programmatic display ads can facilitate reaching a vast audience across the internet via display banner ads, utilizing sophisticated audience targeting methods, and enabling real-time bidding.

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How display ads works

Google search ads campaigns certainly help to reach the users only with the most commercial intent (readiness to buy or convert) on search engine, but the inventory is limited to the people actively searching for the products or services you’re offering. The Google Display Network comprises over 2 million websites, videos, and apps where your Google Display Ads can potentially appear, ensuring extensive reach for your advertising campaign. By using Google Display Ads, it can reach millions of users who are actively browsing sites, watching videos and more. I’ll use optimized refined audience targeting to make sure the ads are serving relevant audiences who are interested in the products or services that you are offering. Not only it ensures huge audience reach but also cheaper clicks than search ads. Display network is also an important part of audience retargeting.

Types of display banner ads

Display ads come in different variants and each has its pros and cons. We understand the product or services you are selling and will come with best approach that will fulfill the marketing goals and objectives.

Text ads

Text ads are very similar to google search ads but it will appear on display networks. It will consist of headlines, description and landing page url.

Banner ads

Banner ads consist of display banners which comes in different sizes, layouts, messages. It also comes with text, description & landing page url.

Interactive ads

Interactive features in video ads drive more engagements. Different features like product feed, website link, lead form and app install can be included with it.

Video ads

A video ads campaign engages target audience on Youtube and other video partner site. It comes in different ad formats like skippable, non-skippable in-stream ads and in feed ads.

Dynamic product ads

Dynamic product ads are linked with product data of GMC. It will show multiple products in the ads in different formats along with headlines and descriptions. It can also be used in retargeting.

Gmail ads

Gmail ads target relevant customers and show ads in mail format in promotion and social tab. Advertisers will be charged when someone clicks on the ads and it will expand like regular mail.

Sample banner ads

Why choose display ads?

Reach broad audience

Display ads can leverage the entire Google and Facebook network can be displayed on numerous websites, video platform, page feed and more to reach a wide audience. This allows advertisers to achieve a broad reach and exposure which helps to find new audience.

Promotional and awareness campaign

Display banner ads can help increase brand recognition and visibility. If your product is unique and new in the market then it can help to reach to a broad audience. Similarly, it also highlights products or service features, benefits, or special offers.

Our clients

People say the nicest things

View some of our work and case studies for clients. We will work to deliver that strategy by building out your existing campaigns, or establishing accounts at new networks. It’s important to us that you.

John Abres Creative Manager

Mark Jhon Designer